This is the first opportunity of the year for visitors to experience IMC’s solutions and services and to learn more about this year’s innovations in IMC’s product portfolio.

Gamification is one of the trends of 2015 that is here to stay. "We are currently observing that gamification is increasingly integrated into the learning-management systems. We are pleased to see that motivational elements such as game items or badges for certain achievements, which we summarize under the term gamification, are gradually finding their way into eLearning and can certainly be considered as a long-term trend," explains Christian Wachter, spokesman of the IMC board of directors. IMC is continuously working to optimize gamification elements to enrich the overall learning environment. Their latest solutions can be viewed at their stand.

With the changing learning pattern of professionals, the subject of learning analytics plays an increasingly important role. Delegates will get an idea of the new solutions that IMC has on offer that will help to adapt learning programs according to the changed learning habits of its users. As those individuals learning after hours on the sofa using a tablet have different requirements than those who are solving short quizzes and knowledge tests on their smartphone.

This kind of knowledge requires comprehensive user data that can be collected and analyzed anonymously.

IMC uses the opportunity to introduce its new cloud service IMC Teach that can be used to share created learning content and for the evaluation of learning outcomes. The service includes fully functional authoring software that can be used immediately after download – for creating courses, interactive presentations and tests, as well as enhancing existing material.

Visitors of the IMC booth will have the opportunity to create their own eLearning content.

On 04 February, IMC will host a free seminar on "EPSS- How to save money by switching to real-time learning support". In this thirty-minute seminar, delegates will learn how to increase staff productivity by using an electronic performance support system (EPSS) to deliver instant help at the point of need. An EPS system operates as an employee’s own virtual assistant. By offering context-sensitive help with daily activities in a "learn-as-you-go" format, it reduces employee errors and boosts productivity. Delegates will receive a handout of the latest IMC whitepaper covering this topic. The seminar is scheduled for 04 February at 2pm in Theatre 8.